DCS Announces Custom Background Image Gallery

‘The Gallery’ Offers Financial Institutions Multiple, Pre-Approved Card Background Images that can be Instantly Issued and Delivered to Cardholders

ENGLEWOOD, Colo.—(Aug. 11, 2009) — Dynamic Card Solutions (DCS), the leading instant card issuance and PIN selection provider for financial institutions, today announced the availability of “The Gallery” – a collection of unique, pre-approved card background designs created to meet the demands and expectations of today’s consumers and unembossed instant card issuance programs.

“The Gallery” by DCS offers financial institutions over 100 images from multiple design categories—including texture designs, sports images, patriotic illustrations, nature designs and animal photos. Images in “The Gallery” are all turn-key, formatted specifically for DCS’ CardWizard® FCP 20/20 flat card printer and pre-approved by Visa® and MasterCard®. All of the artwork is original and imposes no copyright or intellectual property infringements. Additionally, the financial institution will obtain complete licensing rights over the images so that they can use the designs for any marketing/advertising/collateral material, as well as other applications such as central re-issuance from a third party vendor.

With “The Gallery”, banks and credit unions can simply select the card background images they want to offer their cardholders and DCS will integrate the designs into the financial institution’s unembossed instant issue program. The financial institution can then offer their customers the option to choose from a catalog of background designs for their debit, credit, ATM or prepaid cards. Once the background is selected, the personalized card is printed, utilizing DCS’ CardWizard instant issue software and FCP 20/20 high-definition printer, on-demand and hand delivered to the customer at the time of their visit.

“DCS is simply making it easier for financial institutions to capitalize on one of the major benefits of unembossed instant issuance – the ability to offer a variety of background designs to consumers that can be printed instantly at the branch. It is such a one-to-one marketing ‘WOW factor’ to be able to instant issue very personalized debit and credit cards,” said Ron Zanotti, senior vice president of DCS. “In addition, a consumer is more likely to use a financial card with a design that they personally selected as it creates a top-of-wallet status. By offering all of this, financial institutions can increase customer satisfaction, card usage and optimize customer service.”

More and more financial institutions are implementing unembossed printing as the next generation instant issue technology. Instantly issuing flat, unembossed debit/credit cards with the FCP 20/20 enables financial institutions to custom personalize and produce a variety of card designs from a single white card stock, making it more cost-effective and impactful than ever before.

For more information about DCS’ instant issue technology, please visit www.instantissuance.com.

About Dynamic Card Solutions

Founded in 1996 and a wholly owned subsidiary of Dynamic Solutions International, Dynamic Card Solutions (DCS) develops instant issuance and PIN selection solutions for banks, credit unions and retailers that issue EMV, contactless and magnetic stripe cards. DCS is the leading instant issuance provider for Visa® and MasterCard® debit cards. The company offers fully integrated solutions that allow financial institutions and retailers to quickly and securely issue debit, credit and ATM cards instantly at branch or store locations. Issuing cards instantly increases customer service, card sales and revenue, and eliminates current card issuance costs. DCS’ system includes a user-friendly administration component that provides full reporting, card inventory, and more. All solutions utilize encryption and are compliant with recommended security procedures for instant issuance. For additional information, call +1 303.754.2000 or visit the Dynamic Card Solutions Web site at www.instantissuance.com.